Pony Bazaar enters strategic partnership with Shenzhen Tangshang Group (深圳唐商集团)

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November 16, 2025
Brand Growth

Pony Bazaar E-Commerce (Hong Kong) Co., Limited is pleased to announce a strategic distribution partnership with Shenzhen Tangshang Yiqiwan Development Co., Ltd., a subsidiary of the Shenzhen Tangshang Group. Together, the two companies will work to bring China’s 3C electronics and innovative consumer products to global markets.

This collaboration marks the beginning of deep cooperation in cross-border e-commerce distribution, 3C electronics global expansion, and international brand building, establishing a long-term partnership centered on supply-chain synergy + global channel expansion + data-driven operations.

Partnership Highlights

  • Shared Group Resources to Empower Global Brands
    As a core subsidiary of Shenzhen Tangshang Group, Shenzhen Tangshang Yiqiwan Development Co., Ltd. will leverage the Group’s strong manufacturing, product development, and e-commerce ecosystem in the Guangdong-Hong Kong-Macao Greater Bay Area to provide robust supply-chain and brand incubation support for joint projects.
  • Co-Building a Global Distribution Network
    Pony Bazaar will utilize its overseas warehouses in North America and Europe, along with its multi-platform global sales infrastructure (Amazon, Etsy, Walmart, TikTok Shop, etc.), to drive worldwide distribution and brand-focused operations for 3C electronics and innovative products.
  • Exploring New Opportunities in 3C Electronics
    The two companies will jointly explore high-growth categories such as smart accessories, small home appliances, and innovative electronic peripherals. This will include co-developed product testing, brand incubation, and AI-driven product selection—building a new product ecosystem tailored for international markets.

Building a New Engine for Chinese Brands Going Global

This strategic partnership represents not just the integration of channels and supply chains, but also a powerful union between the manufacturing strength of the Greater Bay Area and Hong Kong’s cross-border brand-building capabilities.


Looking ahead, Pony Bazaar will continue to champion “data-driven global distribution” and work closely with the Tangshang Group to create a new model for bringing Chinese innovation to the world.

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